Fragrances marketed beneath the United Colours of Benetton model symbolize a various assortment, encompassing varied scent profiles for various preferences. These vary from vibrant, youthful aromas to extra refined and basic compositions, usually offered in colourful and distinctive packaging reflecting the model’s aesthetic.
The Benetton model’s foray into the perfume market supplied an accessible entry level to designer scents, interesting to a broad client base. The colourful, usually unconventional, advertising campaigns mirrored the social and cultural developments of their time, creating a way of reference to the target market. These fragrances grew to become synonymous with youthful vitality and self-expression, contributing considerably to the model’s total id and industrial success.
